Clothing collection showcasing Adderall, Xanax and Vicodin criticized for making light of prescription drug abuse

The California-based retail chain Kitson seems to think so. The clothing company recently debuted a new line, featuring jersey-like T-shirts and sweatshirts with prescription drug names on the backs.

The shirts showcase the names of three drugs: Adderall, Xanax and Vicodin, some of the most frequently abused prescription pills. The shirts cost $58; sweatshirts cost $98. The tagline for the collection, posted on Kitson’s website, reads: “Pop one on and you’ll feel better. Doctors orders.”

Kitson claims a portion of the proceeds from the sale of the collection will be donated to the Medicine Abuse Project, according to the website. But the project’s parent organization, DrugFree.org, said it has yet to receive any donations.

“We were surprised to see them saying they were donating a portion of the proceeds to us because they never contacted us,” Josie Feliz, a rep for DrugFree.org, told FOX411.

But DrugFree.org has called on the company’s CEO to pull the merchandise from clothing racks.

“These products make light of prescription drug abuse, a dangerous behavior that is responsible for more deaths in the United States each year than heroin and cocaine combined,” the organization said in a blog post published on Wednesday.

The post also calls on DrugFree.org users to take action, asking them to write to the store via their Facebook page, “to let them know that the epidemic of prescription drug abuse is no laughing matter and you want these products removed now.”

Many users have responded, flooding Kitson’s Facebook page with criticism.

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