Cookie Monster’s ‘shrinkflation’ woes get White House response

3/5/24
 
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from The Washington Post,
3/5/24:

A pressing economic issue is hitting close to home for a certain googly-eyed Muppet with a big appetite: Cookie Monster says his favorite snack is shrinking — and he’s not happy about it.

“Me hate shrinkflation! Me cookies are getting smaller,” the moppy-haired “Sesame Street” character asserted on social media Monday, garnering the attention of several U.S. senators and even the White House.

Shrinkflation, a cost-cutting measure by which companies subtly reduce the quantity of their product without changing the price, might seem like an advanced concept for a children’s television puppet.

“President Biden is calling on companies to put a stop to shrinkflation,” it added.

The administration also plans to announce a ‘strike team’ targeting predatory pricing, and other proposed rules meant to increase competition, lower costs, caps credit card late charges and crackdown on junk fees.

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